IKEA Thailand officially launches the STOCKHOLM collection for the first time in Thailand, featuring over 90 items of furniture and home decor that showcase timeless Scandinavian design. Made from premium materials such as hardwood, handwoven wool rugs, and mouth-blown glass, this collection adheres to the principle of accessible design at affordable prices. This collection is not just about "home decor", but reflects the spirit of Stockholm, the capital of Sweden, through warm, simple designs filled with beautiful details. It captures the atmosphere and uniqueness of both nature and the city through harmonious shapes, colors, and textures, while presenting the concept of ‘Glam Up’ to demonstrate the collection's ability to blend with various styles of living spaces.

STOCKHOLM is a portrayal of the charm of the land of the Northern Lights, both the urban landscape and the serene nature, expressed through wood grain patterns and the surfaces of furniture in earthy tones that blend with natural materials such as hardwood, mouth-blown glass, handwoven rattan, and handwoven wool rugs, all providing a sense of understated elegance. The design of this collection is based on the idea that "premium quality should be accessible to everyone", through traditional craftsmanship combined with contemporary design and functionality that fits seamlessly into daily life. It reflects a design philosophy that considers every aspect (democratic design) based on five key principles: shape, usability, quality, sustainability, and affordability, ensuring that every product is both beautiful and durable. Highlighted products in this collection include exclusive promotions for the launch period, where Thai Airways offers an exclusive deal for IKEA customers to experience the beauty of Scandinavian cities with direct flights to three dream destinations: Stockholm, Copenhagen, and Oslo. Interested customers can enjoy memorable adventures in Scandinavia by booking tickets through the website thaiairways.com and paying with a Mastercard while using the promo code "TGIKEA" to receive an instant discount of 3,000 baht. Tickets can be booked from April 8 to May 31, 2025, with travel dates from April 8 to November 30, 2025. This promotion is only valid for bookings made through thaiairways.com and paid with a Mastercard, with terms and conditions set by Thai Airways.

The STOCKHOLM collection is now available at IKEA stores and online at IKEA.co.th. Stay updated for more details and information about the event "Embrace STOCKHOLM in Your Style" on Facebook IKEA or IKEA.co.th.